Suntory releases Pepsi J-Cola for the Japanese market

Suntory Food International Co., Ltd. announced that they will be releasing Pepsi J-Cola in Japan on April 17th.

The new brand for the Japanese market is promoting “Japan and the Joy Cola” for Japanese cola lovers and 100 cola lovers were polled during the development for the product.

Pepsi J-Cola Zero features original spice and citrus and is refreshing and zero calories, while Pepsi J-Cola Midnight features a cola that can be drunk in the evening and night and has the aroma of cassis.

The artwork is inspired by the works of Katsushika Hokusai, a famous ukiyo-e painter and printmaker of the Edo period.

The three soda will go on sale on April 17th for 140 yen.