New NTT DoCoMo Hapichan CM features Keyakizaka46

One of the popular commercials that has a hilarious storyline is NTT DoCoMo’s office workers which features Takahata Mitsuki, Tsutsumi Shinichi, Ayano Takeshi and Kato Hifumi.

As NTT DoCoMo is pushing for student discounts for their phones, their new commercial features the cast along with popular idol group Keyakizaka46.

The new commercial features Keykizaka46’s new song “Garasu o ware!” which will be released on March 7th.

The first commercial which airs on February 20th feature Takahata and Ayano discussing their bosses, Tsutsumi and chairman Kato Hifumi attending and dancing as fans at a Keyakizaka46 concert.

On February 26th, the commercial features Ayano Takeshi visiting Keyakizaka46 about Hapichan.  The Hapichan campaign promotes people using digital coupons when they go out to eat at a restaurant or to go shopping.  Mcdonalds and LAWSON are participating in the campaign.

Keyakizaka46 captain Sugai Yuka commented, “We are very happy to appear on the DoCoMo CM.  We had a chance to act with Ayano Takeshi for the first time and take part in the challenge of filming a CM.  We had a lot of fun being part of the commercial.  We also performed our new song “Glass o Ware!” on the stage for the first time with a live setting and sang and danced.  We will do our best to give students of the same generation the charm of Keyakizaka46 through the charm of school discounts through Hapichan”.

For those who have never seen the NTT DoCoMo CM office worker commercials, you can view them here: