JYP Entertainment’s “NiziU” off to a strong start

Nizi Project is the special collaboration between JYP Entertainment and Sony Music Japan and was a music survival show in which a group of 26 Japanese female trainees would compete and the top 9 would become members of the group, NiziU.

Nizi is inspired form the Japanese word “Niji” and the group released a mini-album in Japan and South Korea on June 30th.

Their first music video titled “Make you happy” is off to a strong start as it is nearing 18 million views.

And YouTubers worldwide have reacted with positive enthusiasm to NiziU.

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