LILY BROWN x SAKURA MIYAWAKI third collaboration item to be released on July 14th

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A mini dressed that emphasizes Miyawaki Sakura’s “I Want to Wear it Now” will be available on pre-order on July 8th (Friday).

The women’s brand “LILY BROWN” developed by Mash Style Lab Co., Ltd. (Headquartered in Chiyoda-ku, Tokyo/President: Kondo Hiroyuki) expanded its activities to the world since May 2022.

In April, the company started an annual project with Miyawaki Sakura (AM Entertainment Co., Headquartered: Shibuya, Tokyo) as a model. The third collaboration item will be released on July 14th at USAGI ONLINE, a directly managed store nationwide, an official online store and an EC department store. Pre-orders will be taken on this date.

The company plans to announce six types of collaboration items each year to reflect sensibilities and commitments. The latest collaboration is entitled “Frill Mini One Piece”.

Product name: [LILY BROWN x Sakura Miyawaki] Frill mini dress
Price: 14,850yen (tax in)
Color: BLU / IND (wearing) / MIX
size: 0,1

This collaboration item is Miyawaki Sakura’s “I want to wear it now”.

The company is particular about the silhouette, material, and opening of the side cutting, and while being aware of the trend, we have finished this piece so that you can enjoy “a casual adult look”.

In addition, the three-dimensional ruffle frill sleeve and the waist position are set high, so you can improve your style.

It is a nice point that you can wear it seasonless by layering one piece inside in the chilly season.

Denim fabric is used for BLU and IND, and soft tweed fabric that is comfortable even in summer is used for MIX.

■ Official online store <  https://lily-brw.com/  >
■ USAGI ONLINE <  https://usagi-online.com/brand/lilybrown/  >
■ LILY BROWN official Instagram <  https://www.instagram.com / lily_brown_official/  > ＞

A video of the person himself talking about his commitment to collaboration items will be released on YouTube from 12:00 on July 8th (Friday).
■ MASH CHANNEL <  https://www.youtube.com/channel/UCoaDyz-QAzi9OwPRiKvQJuQ>

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