Who were the top viewed performances at 73rd annual NHK Kouhaku Uta Gassen?

Getting your Trinity Audio player ready...

While I was going through the channels, I realized there was so much New Year’s Even content, from Johnny’s to Momoiro Clover Z and other stations with content to go up against the NHK 73rd annual NHK Kouhaku Uta Gassen.

NHK did something bold by including K-Pop artists performing Japanese songs or J-Pop groups affiliated with K-Pop companies and unfortunately, this brought out some antis with their hashtag: #紅白見ない [not just for K-Pop groups, but for those who don’t like NHK or had other things to do.]

But one thing is for sure, NHK took a gamble and it may have paid off, the positive hashtags overcame the negative hashtags.  But we will have to wait until the viewing statistics come in to see how the broadcast did.

The ratings for “NHK Kouhaku Uta Gassen” have been on a downward trend for several years and they knew they need to get attention and not only did they get a lot of attention, they also posted the highlight videos on YouTube.

But looking at just the highlights on NHK’s NHK Music YouTube channel.  Who were the top viewed performing artists for NHK Kouhaku Uta Gassen on YouTube? Here are the top 10! [Please note that the viewing numbers continue to fluctuate]:

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Sekai no Owari – Habit – 869K

TWICE – Celebrate – 768K

Uta – ONE PIECE FILM RED – 669K

milet X aimer x Ikuta Lilas x Vaundy – Omokage – 625K

LE SSERAFIM – Fearless – Japanese Ver. – 610K

King & Prince – Ichiban – 537K

SixTONES – Good Luck! – 536K

Snow Man – Brother Beat – 477K

Shinohara Ryoko with Komuro Tetsuya – Koishisato Setsunasato Zuyosato 2023 – 478K

Kudo Shizuka & COCOMI – Kousa ni Fukarete – 433K

THE LAST ROCKSTARS – THE LAST ROCKSTARS – 407K

Dachou Club & Ariyoshi Hiroiki – Shiroi Kumo no Youni – 383K

Vaundy – Kaiju no Hanauta – 371K

Aimer – Zankyosanka – 339K

IVE – ELEVEN – Japanese Ver. – 267K

NiziU – CLAP CLAP – 266K